Five Tips On Briefing Your Creative Team

Writing a great brief is easier said than done. At least it is if you’re not working to any particular guiding framework.

We’ve got you covered with our top tips to help you successfully brief your creative partners.

Download our insights to briefing your creative team today.

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We share the latest tips on how to successfully brief your creative partners - which can help your business save time and money when undertaking your next campaign.


Content is crucial. It’s imperative your content is appropriately pitched to your audience and aligns with your brand’s established tone of voice. With most website users looking at your site on their mobile phones, content needs to be short, sharp and catchy. This doesn’t just apply to copy - videos and visuals also need to align with your branding, be attractive and informative.

You might be thinking it sounds easier said than done, but we’ve compiled our best practice tips and tricks to help you pull it off.

Download our guide to briefing your creative team today.